\The logo is in the start-up when Li Ning

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Zhang Zhiyong, the first after he took office to solve the problem is, how to use limited resources to enhance the financial capacity of the first? Generally said that the most influential of all the retail business side,[link widoczny dla zalogowanych], there are activities at the retail end of business is the most dynamic. Shop is the simplest level of growth,[link widoczny dla zalogowanych], and most can be visible. Thus, Zhang Zhiyong was basically almost all of the resources are put into the support of the channel, that is shop, a full three years has been and continues to do this thing, the image of a unified VI, promotional ......
<br> brand building and product innovation require long-term sustainable investment, and returns in the short term is usually invisible. However,[link widoczny dla zalogowanych], in order to build sustainable competitiveness, Li Ning to work on these lessons. Therefore, the Li Ning to properly handle the short-term benefits and long-term interests, high imitation Converse canvas shoes, not because of short-term interests at the expense of long-term interests.
Although football is very popular, but Li Ning, the company made a wise choice, only a limited football sports investment. Li Ning, the company also plans to follow the tennis and fitness pace of development, these two major cities of the emerging movement as movement,[link widoczny dla zalogowanych], women have the greatest potential for development.
in the past decade, rising purchasing power of Chinese consumers, promote the industry average growth rate of 25%. Sporting goods market is expected in 2008 will reach about 550 billion to 800 billion yuan, of which more than half (estimated at 47 billion yuan) is expected to come from secondary and tertiary cities. Although these markets, the low-end products led the distribution market structure is expected for 30% of the high-end products, 30% in the end product, 40% of the low-end products.
level of vertical growth + growth,[link widoczny dla zalogowanych], \from our retailers, when a retailer can not be profitable when the pressure is greatest. We demand quality and brand must balance. \Beijing Olympics drive Chinese people's enthusiasm and motivation in sports,[link widoczny dla zalogowanych], China's sports goods industry is ushering in an unprecedented rapid growth opportunities. Li Ning, the company's sales growth in recent years has been maintained at 30% or more, far more than other domestic brands, but with the world's sporting goods giant Nike and Adidas in the Chinese market four or five per cent per annum compared to the substantial growth still slightly worse, especially the \
, has significant brand; compared to Adidas and Nike,[link widoczny dla zalogowanych], two major international brands, it has the incomparable advantage of cost advantages and channels. Li Ning, Zhang Zhiyong, CEO to take the words is: \have a strong distribution, and product market concentration is the most powerful in the second and third tier cities, the market share of 20%, focusing on playing the price card, the price than the international brand Li Ning, a 30% to 40%, but higher than binary, security riding and other domestic brands high 50%. \, comfortable), but also the value of the virtual nature (if any face.) Pair of Nike, Adidas running shoes cost about 600 to 800 yuan, and Li Ning, the price of the same product only about half of the two brands. For the consumer, than Li Ning, Nike, Adidas low value, not only because of their functional value of the gap, but also because the gap between the value of virtual sex. Li Ning to be directly related to Nike, Adidas compete to be the virtual nature of value and functional value on an issue, there is no other road to take. Li Ning Company
primary task is to pass the field of sports shoes Li Ning brand in the professional image and inspire people to awareness of the brand of trendy fashion. Brand strength not only through product quality, design and innovation to ensure competitiveness, have to rely on choosing the right idea. Through extensive interviews and research, the brand Li Ning Li Ning company described as \These features are part of the company's logo has been reflected, \The logo is in the start-up when Li Ning, a secondary school teacher in the company sponsored a design competition.

, Chi Chi, the first explosion the nest is most prominent, in order not to confuse the hair, high imitation shoes wholesale,[link widoczny dla zalogowanych], one of the evening collar bit too small, high imitation Nike shoes wholesale, to cut thousands of dollars worth of evening back accommodation, Putian, Fujian Anfu market, she said happily: \hard, I get it working, going to get the hair salon, washed five times the first, high imitation Converse canvas shoes, but also three hair stylist to help me, Putian, Fujian, high imitation shoes wholesale, dropped a lot of hair, high imitation shoes . may be hard, but the effect I like, high imitation shoes supply, it is worth, sports shoes consignment. \Qi third year as a brand new autumn and winter series of endorsers, Adidas basketball shoes, she has already done enough preparation, fine imitation shoes wholesale in order to show people the most Fit body, but also specifically to stop eating sweets for a week Beijing sports shoes wholesale. The day of shooting, Chi Chi, in particular the proposal put more jumping poses with the torch, winter 2010 show field stars: IT shoes】【figure, she said: \, Adidas shoes, and wear [link widoczny dla zalogowanych] again beating, but the results came out very international, I'm so happy. \
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